Is broadcast television dying on the vine?

Newspapers have long been seen as a dying medium, but it may soon be joined by broadcast television. The New York Times is reporting that viewership continues to fall. Streaming services like Netflix, Hulu and Amazon are snatching up younger demos left and right.

The Wall Street Journal reported more than 1 million consumers cut the cable in the past quarter (May-Aug. 2018), and moving to streaming services so what is going on?  (Streaming services can include broadcast television and cable programming, but makes it harder to count the number of viewers) .

Much of the programming offered on broadcast TV these days are “re-boots,” shows brought back from the past that get a face lift (Murphy Brown, Hawaii 5-0, Will and Grace and show formally known as Rosanne). While this strategy worked for a while, it is becoming clear that audiences are looking for more.

Broadcast television can still tout franchises like Law & Order, and medical shows still are able to pull in decent ratings, but at much smaller audience sizes. Reality shows are also not immune from this trend. Dancing With the Stars has fallen by more than 31 percent this season and Shark Tank has loss of 33 percent causing us to wonder when the investor hosts bail on a sinking ship.

Re-boot shows that were relevant 20 – 30 years ago no longer fit the today’s millennial lifestyle. Take a look at what programs won an Emmy in 2018. While not a good way to measure ratings, cable outlets and streaming services dominated with wins which you have to believe is due to superior programs.

There’s another challenge for broadcasters. Long gone are the days when viewers only had  two to three choices. Jack Benny ruled Sunday nights with enormous shares having President Kennedy quipping that he was too busy to watch most television but that he made the time to watch The Jack Benny Program each week.

There’s still some good news for broadcasters, it’s called football. The ratings for the week of Nov. 5, 2018, saw 6 of the top 10 programs tied to football programming (not just the games, but pre/post game programs). The rights to broadcast the games continue to soar, but so far, over the air broadcasters are able to hold on to them.

As we used to say in the biz, content is king or put another way “if you build it, they will come”.

Cultural lines being drawn in The Netherlands

zwarte-piet-blackface-painted-white-models-and-the-black-community-afrocosmopolitan.com-africans-netherlandsThere is a clash of cultures taking place in the Netherlands that is dividing many people in a land known for its tolerance.

The controversy involves a character named Zwarte Peit (Black Pete) who is the companion of Sinterklaas (Saint Nicholas) and part of the annual feast of Saint Nicholas when the saint is welcomed with a parade as he arrives from Madrid. This Dutch Santa Claus leaves well-behaved children presents and punishes those who have been very naughty. The tradition is that Zwarte Piet is black because he is a Moor from Spain and first appeared in an 1850 book by Amsterdam schoolteacher Jan Schenkman.

So what’s the problem? Many Dutch people (the white ones) put on blackface makeup with curly wigs and light red lipstick to portray Zwarte Peit. Some protesters consider the figure to be an insult to their ancestry while supporters consider the character to be an inseparable part of their cultural heritage.

Many schools and business in Holland are taking notice by changing Zwarte Peit’s clothing and look all together. The U.N. even declared that it was a “vestige of slavery” in 2015 and many cities including Amsterdam and The Hague have reimaged him or done away with him altogether.

Growing up, my parents belonged to a Dutch Club where people who immigrated from Holland came together to meet and socialize. My dad was often chosen to play Sinterklaas and I was given the role of Zwarte Peit with blackface makeup and all to help him hand out presents. I did not think about it at the time, but today can see how it would offend people.

Morales and society change over the years, leaving older generations to lament the good old days and younger ones wondering what were you thinking. I am not smart enough (or Dutch enough) to know what the answer is, other than I hope this can become a teachable moment where people can better understand where we came from and where we can go moving forwards.

War of the words

war-of-wordsThere continues to be a blurring of the lines in the fourth estate. The most recent incident involves CNN reporter Jim Acosta who had his credentials removed after a testy exchange with President Trump. The White House claims Acosta made contact with an intern when he refused to give back the microphone. CNN has sued the White House in an effort to reinstate Acosta. A judge issued a court order to temporarily reinstate his pass, but it’s going to be tough for viewers (especially of Fox News) to accept Acosta can remain objective in his reporting.

This is not about whether or not the White House has the right to revoke a reporters credentials (I do in fact believe they have that right under the proper circumstances). There are other CNN reporters that have access to the White House, so it’s not like the entire news organization has been banned. My problem with all of this is when a reporter becomes part of the story.

Having reporters like Acosta appear on programs such as Anderson Cooper 360 puts them in a tough spot. Any time a reporter shows up on a talking head show, they run the risk of delving into the land of speculation which can lead them down the slippery slope of offering an opinion. Now he has become part of the story which in the minds of many, (myself included) casts doubts on his ability to be objective in his reporting.

And this issue is not exclusive to CNN. The White House promoted Fox News broadcaster/journalist Sean Hannity was scheduled to appear with President Trump at a campaign rally before November’s election. That immediately set off an uproar about journalistic integrity. Hannity later said he was broadcasting his show from the rally, but was not there to make an appearance, although when the president invites you up to stage, what are you going to do, say no? Even Fox News called it an “unfortunate distraction” and Hannity, who was advertised to appear on Fox News election coverage ended up being a no show.

I personally don’t consider Hannity a journalist in the true sense of the word. I also don’t find Anderson Cooper one either, but that’s okay, talk show hosts can play an important role in updating and educating their audience, but I do think we need to hold reporters and news anchors (not talking heads) to a higher standard and have them report the news, not be a part of it.